A Power Quencher
CHALLENGE
One of our favorite clients needed a kit to kick off the year. As the request came in late December and the kits needed to be distributed to various regions across the United States during the first week of January, speed mattered.
SOLUTION
In collaboration with the client, we thoughtfully and intentionally curated a portable power bank as part of the kit in fun, relatable packaging to be used by the client’s field representatives to keep them connected.
RESULTS
The Juicebox portable charger was the perfect fit and quenched the energy needs for every thirsty mobile device. The packaging (with included straw) made it the most talked about product in the kit!
A Big Score
CHALLENGE
A sports stadium was seeking to attract more fans to games earlier to drive pre-game revenue.
SOLUTION
In collaboration with the client, we developed a clear crossbody tote that not only aligned with stadium rules as it applied to outside bags, but also was as stylish as it was practical. The bag was handed out as a promotion to the first 1,000 guests entering the stadium for the game.
RESULTS
The campaign exceeded expectations as the stadium experienced a surge in early arrivals for events. Fans not only embraced the clear bags, but brought them back for subsequent games to reinforce brand loyalty.
Client Engagement
CHALLENGE
A well-established cosmeceutical brand was seeking to increase client engagement and conversion rates. It was critical to make it easy for the target audience to connect with the brand.
SOLUTION
After joint-venturing with the brand, we developed a coupon on a 3M Post-it Note® to engage with customers in a fun, interactive, and using an approach that rewarded customers who scanned the embedded QR code.
By all accounts, the promotion was a resounding success. By integrating creativity, personalization, and interaction, the brand was able to re-engage its audience, drive conversions, and foster long-term loyalty.
The Water is Safe
CHALLENGE
The producers of the popular annual event known as “Shark Week” wanted to promote the week-long series of documentaries to drive awareness as well as engagement.
SOLUTION
After communicating with the client, we designed and delivered a unique piece of branded merchandise that was both functional and collectable: a Shark Week themed beach towel.
RESULTS
As the towels were printed with a limited-edition design, they quickly became a sought-after collectable and brought a high level of attention to the client which is precisely what they desired.
Take a Hike
CHALLENGE
An entertainment company was looking for a unique and innovative gift to distribute to the crew after shooting a movie was completed.
SOLUTION
Given that the movie was an action-adventure story shot in a rugged region, we developed a combination backpack/cooler.
RESULTS
The response by the crew was overwhelmingly positive. In fact, so much so that the company purchased hundreds more to promote the movie!